“You will never look at a fire the same way.”
Every holiday season Netflix releases 'Fireplace For Your Home', an hour long video of burning log. Users love it. And Netflix wanted a reason to engage with Facebook fans during the holiday season. So we created a humorous trailer and behind the scenes footage. The videos were picked up everywhere from Entertainment Weekly to The Huffington Post.
Featured on Creativity, The Huffington Post, Entertainment Weekly and ranked just below "Misunderstood" by Apple. Not bad for an in-house production shot with agency talent at John Matejeczyk's home. It's the yule log spoof that started it all.
